Strategy, an American-based business intelligence firm known for being the world’s first and largest bitcoin (BTC) treasury company, has hit the market with a fresh BTC purchase. Displaying unwavering confidence in BTC, the company has spent $51.4 million to boost its bag by an additional 430 bitcoins.
Strategy has acquired 430 BTC for ~$51.4 million at ~$119,666 per bitcoin and has achieved BTC Yield of 25.1% YTD 2025. As of 8/17/2025, we hodl 629,376 $BTC acquired for ~$46.15 billion at ~$73,320 per bitcoin. $MSTR $STRC $STRK $STRF $STRD https://t.co/FLRjCKDMQO
— Michael Saylor (@saylor) August 18, 2025
Almost 3% of the Total BTC Supply Attained
For its latest purchases, the firm spent approximately $119,666 for each coin despite the crypto market volatility. As a result, its all-time average purchase price has risen to $73,320 per bitcoin.
Over the past five years, Strategy has spent $46.15 billion on bitcoin shopping. Concluding its latest purchase, the company now holds 629,376 BTC. Remarkably, bitcoin’s all-time supply is fixed at 21 million coins; thus, Strategy now holds about 3% of the total fixed supply.
According to live price data from CryptocurrenciesToWatch, BTC trades at $115,700 at press time. Thus, Strategy’s bitcoin bag is valued at approximately $73 billion, as the company sits in about $27 billion in unrealized profits. With BTC reaching its all-time high of $124,474, Strategy’s portfolio would be worth $78.3 billion, and it would have about $32.15 billion in profit pending.
Crypto Market Plummets
Notably, last week was historic for the crypto market as bitcoin hit a new all-time high. However, the price rally didn’t last for so long, as a tumble to $117,500 followed within a few hours. The price plummet resulted in a loss of over $1 billion for bullish traders who had open positions at the time.
It did not stop at that, as the market continued to drop and investors exited their positions. According to CoinMarketCap, the crypto market capitalization has dropped by 3% and the fear and greed index (FGI) has returned to 56, signaling a neutral stand.
Meanwhile, as recently reported, Metaplanet, a Japanese bitcoin investment firm, has also hit the market with a strategic 775 BTC purchase despite the downtrend. Notably, this marks one of the few times Metaplanet would purchase more weekly BTC than Strategy. The firm adopted a bitcoin reserve in early 2024 and has since then acquired 18,888 BTC. It plans to buy at least 210,000 BTC, 1% of the fixed bitcoin supply.
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