Nature’s Miracle Holdings, an environmental agriculture technology company, has been propelled by the wind of institutional crypto reserve adoption. According to a recent press release on Wednesday, July 23, 2025, it revealed plans to adopt XRP, the world’s third-largest cryptocurrency, as its reserve asset.
Notably, XRP has a market capitalization of approximately $200 billion and trades at around $ 3.50. After winning several legal battles with the U.S. financial agency, the coin has gained wider adoption, as many investors have purchased the token, thereby boosting its price.
Nature’s Miracle Wants Crypto Miracle
According to the release, Nature’s Miracle plans to invest up to $20 million into its XRP reserve. Since the U.S. Securities and Exchange Commission (SEC) has declared the effectiveness of its Registration Statement on Form S-1, the firm plans to utilize the equity financing proceeds from GHS investments to meet its target. Thus, this solidifies its presence, growth, and operations in the crypto ecosystem.
Moreover, since Nature’s Miracle plans to hold XRP for an extended period, it will embrace a few long-term strategies, including staking XRP holdings to generate passive yield. Over time, it may increase its XRP adoption by experimenting with equity issuance, strategic placements, and structured financing instruments.
Commenting on a few reasons why the firm chose to establish a crypto reserve and has selected XRP as a reserve asset, James Li, CEO of Nature’s Miracle, said:
“With President Trump’s signing of the GENIUS Act on July 18, 2025, more institutions are adopting cryptocurrency as a core treasury holding. We see the huge potential of XRP as it improves the speed and reduces the cost of cross-border payments. Many established financial institutions, like Banco Santander and American Express, are already involved with XRP. We believe that the adoption of an XRP Treasury program will benefit our shareholders and the Company.”
Other Firms Turn Attention to XRP
Notably, Nature’s Miracle is not alone in choosing XRP as a reserve asset. Singapore-based Tech firm Trident Digital recently revealed plans to raise $500 million to establish the world’s first corporate XRP reserve. It also plans to move in the same direction with Nature’s Miracle by holding XRP over the long term, staking its holdings for passive income, and creating strategic partnerships within the ecosystem.
Meanwhile, earlier this year, U.S. President Donald Trump revealed that he plans to prioritize XRP and Solana (SOL), the world’s sixth-largest crypto, as part of the country’s crypto holdings under his tenure.