Japanese investment giant Metaplanet Inc. announced plans to establish a wholly-owned U.S. subsidiary, Metaplanet Treasury Corp., in Florida, aiming to raise $250 million to supercharge its Bitcoin treasury strategy. The Tokyo-listed firm, already holding 5,000 BTC worth $473 million, is diving into Florida’s booming crypto scene to expand its global reach and tap into the U.S. market.
Metaplanet Brings Investment to Florida
Florida prides its crypto-friendly stance with a 2025 Bitcoin reserve bill, unanimously passed by the House Insurance and Banking Committee. Governor DeSantis supports deregulation, with no state income tax and a pilot program for crypto state fee payments, cementing Florida’s role as a U.S. crypto hub.
However, setting up a U.S. subsidiary is not without hurdles. Metaplanet faces regulatory complexities, as no records for the subsidiary have yet appeared in Florida’s state business registry, suggesting potential delays in formalizing operations. Navigating U.S. financial regulations and securing investor confidence in a volatile crypto market pose additional challenges.
Despite these, Metaplanet’s track record inspires optimism. Founded in 1999, the company shifted from hotel management and real estate to a Bitcoin-centric strategy in 2024, earning the nickname “Asia’s MicroStrategy.” With 211 investments across AI, biotech, and crypto, the company’s Bitcoin holdings rank 11th globally. Its BTC Yield metric, hitting 95.6% in Q1 2025, reflects its aggressive acquisition pace, boosted by partnerships like SBI VC Trade for custody and tax-efficient trading.
Florida Presents a Crypto-Friendly Environment
Metaplanet is not alone in eyeing Florida’s crypto-friendly environment. In 2024, Blockchain.com, a leading crypto exchange, relocated its U.S. headquarters to Miami, citing Florida’s pro-Bitcoin policies. Similarly, FTX.US established a Miami office in 2023, leveraging the state’s blockchain innovation hub.
These moves align with Florida’s legislative push, including a Bitcoin reserve bill passed unanimously by the House Insurance and Banking Committee in 2025, positioning the state as a magnet for crypto ventures.
Metaplanet’s Florida subsidiary marks a pivotal step in its quest to dominate corporate Bitcoin adoption. By aiming for 10,000 BTC by year-end, the firm is poised to reshape Asia’s crypto landscape. As Florida solidifies its crypto hub status, Metaplanet’s bold move could spark a wave of global firms following suit.
