Tokyo-based Metaplanet, led by CEO Simon Gerovich, is expanding its Bitcoin holdings. The company recently bought 797 BTC for $93.6 million. This announcement made on X shows its strong plan to gather digital assets as Bitcoin prices rise. As of today, Metaplanet holds 16,352 BTC, bought at an average price of $100,191 each. This latest purchase comes as Bitcoin climbs above $123,000, exciting investors.
Metaplanet Increases BTC Treasury
Metaplanet recently bought 797 BTC for $117,451 per coin. The purchase increases its total to 16,352 BTC, worth about $1.64 billion. The acquisition, completed today, is part of a trend of strong buying, with 3,002 BTC added in just the past week.
The company’s race to 30,000 BTC began in June 2025, when it bought 2,205 BTC for $239 million, surpassing its initial 10,000 BTC target set in April 2024. That early goal started with a modest 319 BTC purchase on April 14, 2024, at $90,194 per coin. Metaplanet’s accelerated pace, backed by a $5.4 billion capital raise, positions it to hit 30,000 BTC by year-end.
Since the company launched its 30,000 BTC goal in June 2025, Bitcoin’s price has skyrocketed, climbing from $106,200 to $121,209. This represents a 14.1% increase, translating to a $15,009 gain per Bitcoin in just weeks. According to CoinMarketCap, Bitcoin’s all-time high of $121,209 reflects a 435.9% year-to-date rise for 2025.
The Blockchain Group Joins the Bitcoin Ride
Bitcoin’s price surge seems to have awakened the crypto space to a hurried buying reaction. For instance, The Blockchain Group, a leading French company, announced that it has increased its Bitcoin holdings with a $12.5 million purchase. The company bought 116 Bitcoins, bringing its total to 1,904 BTC, worth about $201.24 million.
This purchase was made possible by $11 million raised recently, showing strong investor confidence in Bitcoin’s future. The group has since seen impressive returns of 1,348.8% this year. Notable investors like Adam Back and TOBAM supported the latest buy, reinforcing the company’s commitment to cryptocurrency.
The Blockchain Group acquired its Bitcoin at an average price of $105,688 per coin. It plans to hold 1% of Bitcoin’s total supply—170,000 BTC—by 2032, which is an ambitious target.
As Metaplanet, The Blockchain Group, and others continue to respond aggressively to Bitcoin’s attractive call, their investments could change corporate finance and push Bitcoin closer to a projected value of $125,000 by late 2025.
