Japanese investment firm Metaplanet has acquired 330 BTC for $28.2 million, reinforcing its “Bitcoin-first” strategy. This purchase strengthens a growing trend among institutional investors embracing crypto as a treasury asset. As Bitcoin’s price fluctuates, Metaplanet’s aggressive acquisition highlights confidence in its long-term value, sparking global market attention.
Metaplanet Scoops 330 BTC
Metaplanet, a Tokyo-based firm listed on the Tokyo Stock Exchange, purchased its latest BTC stash at an average price of approximately $85,455 per coin. The $28.2 million deal was funded through a combination of zero-coupon bonds and stock acquisition rights, a strategy the Japanese company has consistently used since adopting Bitcoin as a core reserve asset in April 2024.
The firm aims to hold 10,000 BTC by the end of 2025 and 21,000 by 2026, positioning itself as a global leader in corporate Bitcoin ownership. This purchase brings Metaplanet’s total holdings to over 4,800 BTC, valued at approximately $410 million, making it Japan’s largest corporate holder of Bitcoin. Precedents for this strategy trace back to MicroStrategy (now Strategy), a U.S. firm that pioneered large-scale Bitcoin treasury adoption in 2020.
Bitcoin’s Corporate Acceptance
Metaplanet’s purchase aligns with a broader wave of institutional Bitcoin adoption. Recently, Strategy acquired 3,459 BTC for $285.8 million in April 2025, bringing its total to 531,644 BTC. North American Bitcoin mining firm Riot also expanded its Bitcoin reserves by 5,117 BTC in December 2024.
These moves signal growing corporate confidence in Bitcoin as a hedge against inflation and currency devaluation. As of press time, CoinMarketCap reports the live Bitcoin price at $87,200, with a 24-hour trading volume above $20.5 billion. BTC is up 2.43% over the last 24 hours, maintaining its leading position with a market cap of $1.73 trillion.
Despite a 24% drop from its January 2025 peak of $109,241, BTC shows robust investor interest, supported by a 20% rise in trading volume and institutional accumulation.
Institutional investment and Bitcoin’s limited supply are driving optimistic long-term predictions. Some analysts predict that Bitcoin will reach $100,000 by year-end. Companies like Metaplanet are leading the way, potentially inspiring others to follow similar investment strategies.
